Wednesday, April 29, 2009

Brooklyn, NY--Senior Communications Writer and Editor, The Brooklyn Hospital Center

Senior Communications Writer and Editor

About the Job
For over 163 years, The Brooklyn Hospital Center, a proud, distinguished member of the New York-Presbyterian Healthcare System and an affiliate of Weill Medical College of Cornell University, has been committed to patient satisfaction and the beautiful community of Brooklyn as well as the growth of our employees' professional expertise and success. Now, THBC builds on its past and enters an era where employees embrace the new challenges of our community and thrive with the support of colleagues. You will find a culture of diverse backgrounds and various levels of experience all devoted to the highest achievement. At The Brooklyn Hospital Center, your professional life will be defined by cooperation, respect and the boundless possibilities of our shared commitment. Discover the variety, possibilities and rewards that come with every career at The Brooklyn Hospital Center.

JOB SUMMARY:

Bring your experience to bear as you contribute to an upcoming project to revamp external and internal sites by providing writing and editorial expertise; establishing best practices for content sourcing and working on a variety of initiatives and projects in a range of capacities. The Senior Communications Writer and Editor will be part of the marketing and communications team, dedicated to providing content for a variety of initiatives including the Hospital's external and internal web sites. This individual will work with colleagues in marketing and communications and other departments to develop (writing and editing) content for marketing, public relations and internal communications. Writing assignments on a broad range of topics will vary from the simplest news and success stories to more challenging assignments. The individual should be comfortable with using technology.

RESPONSIBILITIES:

Provide original and innovative editorial content for the organization's external and intranet site. This involves both writing and editing content and ensuring its timely posting.
Provide guidance and recommendations for page design and graphics development for intranet news site.
Write and produce a wide range of marketing and communication materials including but not limited to marketing collateral, newsletters, PowerPoint presentations, management letters, etc.
Develop and maintain editorial calendar for newsletter publication; solicit and source articles to support the publication's objectives.
Develop and maintain editorial calendar for daily intranet news site, varying content to include various announcements, awards, department news, as well as original content meant to motivate and inform employees throughout the organization.
Work with PR agency to source stories and write press releases and other announcements for press as appropriate.
Work collaboratively with marketing and communications staff to ensure that messages are aligned with brand
Develop relationships with clinical departments and administration in order to gain a greater understanding of the business, and then use the understanding to accurately and creatively convey messages to diverse online audiences.
Strategize ways to increase and drive traffic to the company's intranet site (also measure traffic).
Work with constituencies within TBHC to ensure that static information housed on the intranet remains fresh and is up-to-date.
Measurement and tracking of projects through multiple channels, with an emphasis on web-based communication.
Maintain electronic archives of written communications.
Manage assignment objectives and production schedules.


REQUIREMENTS:

A Bachelor's degree, preferably in a communications field, and 5+ years of writing experience.
Excellent writing, copyediting, and proofreading skills.
Experience developing online and print communications.
Ability to develop original and innovative content for publication in a variety of mediums.
Proven ability to work as part of a creative team and operate with a service-oriented mentality.
Prior experience in public affairs or media relations experience preferred.
Technical ease, if not expertise. Ideally have an understanding of web content management software and the ability to master new technologies, including Netpresenter, etc.
Familiarity with new media tools, including blogs, podcasts, wikis, RSS, etc.
Proficiency in Quark and Adobe Creative Suite a plus: a working knowledge of page layout applications.
Ability to manage multiple projects on a daily deadline.


For immediate consideration, please forward your resume and cover letter

indicating position of interest to: tbhc_careers@nyp.org .

The Brooklyn Hospital Center is an Equal Opportunity Employer fostering diversity in the workplace.

No comments: