DC: Marketing Director/ Council on Foundations

Marketing Director



Salary: Commensurate with experience
Education: Bachelor (BA, BS, etc.)
Location: Arlington, Virginia, 22202, United States
Posted by: Council on Foundations
Job Category: Communications, Marketing
Sector: Nonprofit
Last day to apply: February 20, 2010
Last updated: December 22, 2009
Type: Full time
Language(s): English
Job posted on: December 22, 2009
Area of Focus: Media and Journalism



Description:
The Council on Foundations is a membership organization of more than 2,000 grant-making foundations and giving programs worldwide, providing sector-wide leadership, government relations and legal services, networking opportunities and other services to its members and to the general public for the purpose of improving and advancing organized philanthropy. Staff of the Council enjoy being at the very center of the world of philanthropy, with many opportunities to serve their communities through their work.

Job Summary:
The Director of Marketing is responsible for producing compelling, creative, research-based tactics designed to sell Council products, services, and events. The director is responsible for preparing strategies to attract members to the Council. The director combines Council membership data with external insights and marketing trends to reach target Council audiences with persuasive messages. The assignments above require vision, fresh ideas, and knowledge of the latest marketing techniques.

Essential Functions:
? Create and aggressively implement plans to market Council products, services, and events.
? Develop and help pursue plans to maintain and increase Council membership.
? Oversee manipulation of Council database to keep abreast of members’ use of Council offerings and to identify potential new offerings.

Duties and Responsibilities:
? Understand the various Council audiences and the value the Council brings to them.
? Stay current with the Council’s products, services, and events and their value.
? Create value statements, for Council products and services, targeted to Council audiences.
? Conduct research to inform marketing tactics and potential new Council products and services.
? Develop creative, comprehensive, short- and long-term marketing plans for Council products, events, and services.
? Develop marketing strategies to recruit and maintain Council members, including unusual and untapped audiences.
? Implement marketing plans aggressively.
? Manages Council brand thoughtfully.
? Manages and professionally develop any employees.
• Works well with other employees, functions as a team player and accepts constructive suggestions for improving job performance from supervisors and managers.
• Maintains regular and consistent attendance.

• Exercises discretion and independent judgment in the responsibilities associated with web design functions
? Performs other reasonably related duties as assigned
Additional Qualifications:
Education and Experience:
? Undergraduate degree required, preferably in marketing
? Minimum eight years experience in marketing
? Minimum three years experience in sales

Knowledge, Skills, and Abilities:
? Wide-ranging and deep marketing background
? Track record of successfully designing effective, innovative marketing campaigns
? Ability to conceptualize, oversee, and analyze market research
? Proven understanding of and achievement in membership marketing
? Understanding of marketing to global institutions/institutions with global interests
? Knowledge of and facility using web-based tools as part of marketing campaigns
? Proven track record selling to exhibitors and sponsors
? Management/leadership skills
? Strong writing skills

Physical Demands:
The physical demands described are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this job.

While performing the duties of this job, the employee is frequently required to sit, talk and hear, use hands to keyboard and write. The employee is occasionally required to stand. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, depth perception, and ability to adjust focus. The employee is required to travel out of town on occasion.
How to Apply:
How to Apply: Applications should include information which directly addresses how the applicant meets the minimum qualifications and summary of work.

Where to Apply: Send resume and cover letter to: Council on Foundations, Human Resources Department, Ref. No. 496, 2121 Crystal Drive, Suite 700, Arlington, VA 22202 or email to: employment@cof.org.


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