Citizens Financial Group
Job Title:
Sr Public Relations Manager
Job ID:
359172
Location: RI, Providence
Full/Part Time:
Full-Time
Regular/Temporary:
Regular
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Responsibilities
The Public Affairs Manager will be responsible for assisting in the enhancement of local and statewide media relations, general public and community relations, corporate events and local marketing initiatives. The chief function is to promote a favorable, market-wide image of the bank’s positive performance and accomplishments to internal and external constituencies and audiences through effective leveraging of the bank’s charitable giving program and regular and effective liaison with business and community leaders.
The manager is responsible for developing and overseeing all aspects of state’s signature programs, including Champions in Action, Gear for Grades and Striking Out Hunger. The manager will be responsible for all Public Affairs sponsorship and grant giving follow-up and execution. The manager also will be responsible for key executive events and meetings.
Analyze and develop corporate grant and sponsorship opportunities, to leverage the bank’s investment, maximize media coverage, as well as customer and community benefit while building brand awareness.
Effectively oversee all aspects of Champions in Action program including the partnership with NBC 10, drafting materials, event announcements and program review.
Oversee media relations which includes creating/identify story/photo opportunities, coordinating media of local bank sponsored events, assist in the preparation of press releases and cultivating relations with appropriate government and key community leaders to encourage accurate and objective coverage and recognition of bank activities. Serve as bank spokesperson when appropriate.
Organize, coordinate and implement special projects/events in support of public relations, sponsorship, grant, customer relations and local marketing initiatives.
Develop, implement and manage yearly sponsorship/event plan and budgets.
Plan and execute meetings and events for executives.
Work closely with state Public Affairs Director on strategic and communications strategies as well as the release of company-wide campaigns, promotions and events.
Qualifications
Bachelor’s Degree and a minimum of 6 years experience in public relations or related function
Supervisory skills needed
Strong interpersonal skills
Demonstrated ability to interact effectively across all levels of the company
Excellent oral and written communications skills
Demonstrated success with media/press relations
Demonstrated success in event planning, coordination and execution
Able to handle multiple, changing priorities effectively and in a timely manner
PC skills including word processing, graphics and database required
Proficiency in Microsoft Excel and PowerPoint required
Hours and Work Schedule
Hours per Week: 40
Work Schedule: Monday-Friday 8:00AM-5:00PM
Equal Employment Opportunity
RBS Citizens, N.A. is an equal opportunity and affirmative action employer. RBS Citizens, N.A. does not discriminate on the basis of race, color, religion, sex, age, national origin, physical or mental disability, sexual orientation, gender identity or expression, or status as a special disabled veteran, Vietnam veteran, or other veteran of the United States Armed Forces, or any other protected characteristic.
https://careers.rbshr.com/psc/careers/EMPLOYEE/HRMS/c/HRS_HRAM.HRS_CE.GBL?JobOpeningId=359172&SiteId=2&PostingSeq=1&Page=HRS_CE_JOB_DTL&
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